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Toyota Set up 8 New Models For Developing Countries

Posted: 27 May 2012 03:16 AM PDT

Toyota Dear-Qin conceptOutside North America, Europe and Japan, Motor Corp.. (TMC), again aiming for another location, especially emerging markets like Brazil, China, and India. To that end, the Japanese carmaker plans to introduce eight new models of compact size that will be produced in and for these countries in 2015.

“In emerging markets, there are four or five car manufacturers are racing to lead in sales volume,” said Toyota Executive Vice President Yukitoshi Funo, told Reuters. Especially for the Southeast Asia market, he added, Volkswagen and others are aggressively challenge our leadership. “This is what makes kikta can not break,” he said.

When asked about the development of a cheap car (low cost) at a price of ¥ 500,000 or Rp58 million, “That’s not our category. We want to raise the segment in which we present in order to compete. There are many other options for consumers looking for price range, including cars, “explained Funo.

At Auto China 2012 exhibition in Beijing, Toyota has shown three models of compact concepts. All this in preparation to meet the markets in developing countries.
 
 
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