Freshness Newsletter


VANS OTW Ludlow Decon – Fall 2012

Posted: 08 Jun 2012 08:30 PM PDT

VANS OTW Ludlow Decon   Fall 2012

Its successful first run from Spring 2012 means the Ludlow Decon from Vans OTW is enjoying a return engagement for fall. Stripped of excess padding, the simply designed low-cut sneaker has a premium leather upper and stitch-down cupsole, its sleek silhouette reinforced with a one-piece toe. The deconstructed build is enhanced with a molded polyurethane insole that provides all-day cushioned comfort. The shoe is available in two colorways — washed suede Black with contrast red laces and white foxing, and washed suede Bungee with orange laces and beige foxing. The kicks are arriving at retailers this month.


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uniform experiment x Robert Mapplethorpe – T-Shirt Collection

Posted: 08 Jun 2012 08:00 PM PDT

uniform experiment x Robert Mapplethorpe   T Shirt Collection

The late American photographer Robert Mapplethorpe was equally comfortable in East Village fetish clubs and Upper East Side dinner parties. That dichotomy extended to his works, spanning both the shockingly profane and sublime, the latter exemplified by his languid still lifes of flowers from the 1980s. The images grace the front of a series of plain white tees from uniform experiment, featuring softly hued orchids, tulips, roses and calla lilies, with Mapplethorpe and uniform experiment branding printed in black type along the back. The collection is slated to drop at uniform experiment retailers on June 23rd.

Release Date: June 23rd, 2012 (Saturday)


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Tactus Technology – Morphing Touchscreen Technology | Video

Posted: 08 Jun 2012 07:30 PM PDT

Tactus Technology   Morphing Touchscreen Technology | Video

Touch screen texting can be a vexing undertaking at times, as more and more of the global population is finding out as smart phones become ever more pervasive. A Northern California-based company called Tactus Technology is offering a solution to users (and our weary thumbs) with something seemingly straight out of a sci-fi movie: a keyboard that transforms from flatscreen to tactile physical buttons that rise and fall as needed. Introduced on a prototype Android tablet at this week’s SID 2012 in Boston, the screen uses microfluidic technology to make the transparent keys appear and disappear. Tactus says this groundbreaking morphing touch screen can appear on devices starting in 2013. Check out a video overview below. via: designboom


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Air Jordan 1 Phat – Olympic

Posted: 08 Jun 2012 06:30 PM PDT

Air Jordan 1 Phat   Olympic

Courtesy of Jordan Brand, official images of the latest Olympics-themed silhouette to carry the iconic Jumpman logo. This special edition Air Jordan 1 Phat carries a mix of materials, featuring a white leather overlay and obsidian nubuck at the toe, quarter and padded collar, as well as an obsidian leather tongue. Additional details on the classically styled mid-cut shoe include a white leather Swoosh, gold laces and red Jordan branding. Dropping in time for the 2012 London games, the Air Jordan 1 Phat “Olympic” is scheduled for a July release.

Style: 364770-400
Color: Obsidian/Gym Red – White

Release Date: July 2012


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BURKMAN BROS. – Spring/Summer 2012 Collection Lookbook | Behind The Scenes Video

Posted: 08 Jun 2012 06:00 PM PDT

BURKMAN BROS.   Spring/Summer 2012 Collection Lookbook | Behind The Scenes Video

Ben and Doug Burkman of Burkman Bros., just named as one of the 12 designers selected for CFDA’s Fashion Incubator program, present a behind-the-scenes video for their label’s Spring/Summer 2012 lookbook. The guys describe the collection as having a “Polynesia-meets-America vibe,” inspired by a trip to Hawaii for a bit of sun and R and R. The surf-centric casual duds feature vivid florals and unique batik prints, complemented with accessories including necklaces, bracelets and patterned belts. The silhouettes are relaxed and slouchy, while the attitude is cool and laid back. Most styles are available in stores now.

Press play on the VISUAL1010-produced video below.


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LRG – Summer 2012 Collection | Delivery 3

Posted: 08 Jun 2012 05:00 PM PDT

LRG – Summer 2012 Collection | Delivery 3

LRG drops its third delivery of the Summer 2012 collection, made up of menswear basics that will get you through the dog days of summer in style. Vivid colors and patterns are a strong theme, taking the form of the striped 47 Ward Polo, plaid short-sleeve Hampton Live Button Up in navy and olive colorways, and micro-striped Meadow Rock V-neck tees and tanks in a navy, red and natural hues. A pair of unique graphic tee styles — the Giraffe Polo Team Shirt and 1947 Stripes Shirt, both in assorted colors — round out the collection. The goods are in stock now at LRG retailers and online.


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Prometheus – Paper Craft Movie Trailer | By Travis Betz

Posted: 08 Jun 2012 04:30 PM PDT

Prometheus   Paper Craft Movie Trailer | By Travis Betz

Notwithstanding that the film has already released, we present yet another trailer for Prometheus, though this one comes with a twist: it’s made entirely from drawings done on construction paper. The short film’s creator, Travis Betz, already has a following on YouTube for his paper-crafted “Receptionist” video series. He describes himself as a huge Alien fan who was so captivated by the Prometheus trailer (specifically, trailer no. 2) he was immediately inspired to create a shot-for-shot paper remake of the original, a process that ended up taking an entire month. His clip is presented below, along with the original for comparison.


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Sneaker Con NYC – June 30th, 2012

Posted: 08 Jun 2012 03:30 PM PDT

Sneaker Con NYC   June 30th, 2012

In the midst of this summer of high-profile sneaker releases, the premier sneaker event returns to the city where it all began: Sneaker Con rolls into New York City on June 30th, its growing popularity requiring the move to a new venue in Baruch College’s newest facilities. The 10,000 square foot space will house hundreds of vendors and thousands of sneakerheads, along with the biggest assortment of rare and valuable kicks under one roof. Topping last month’s Chicago event will be a tall order, but if anyone can do it it’s the dedicated sneakerhead community of the Big Apple. Preorder your tickets here, and check in with Sneaker Con’s Facebook page and Twitter for news and updates.

Sneaker Con NYC
Baruch College
55 Lexington Ave (@ E.24th St) | Map
New York, NY 10010

Event Date: Saturday, June 30th, 2012 (Saturday) | Noon to 7:00pm


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adidas Originals Ice Cream Pack

Posted: 08 Jun 2012 02:30 PM PDT

adidas Originals Ice Cream Pack

The adidas Originals Gazelle is a classic that’s stood the test of time, having originally released in 1968. For summer, adidas has offered up the silhouettes in four scoops of ice cream colors. The bright sherbet hues work well on the premium suede upper, with each colorway accented with a white textured midsole, white leather three-stripes and white leather heel tab. Additional details include a leather tongue, cushioned footbed and blown rubber outsole. adidas Gazelle branding imprinted on the side finishes the look. Sprinkles optional. The kicks are available now at adidas Originals retailers. via: Sneaker Freaker


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John K. x Stussy: Guest Artist Series – Capsule Collection

Posted: 08 Jun 2012 02:00 PM PDT

John K. x Stussy: Guest Artist Series – Capsule Collection

If you marked the career trajectory of John Kricfalusi, who goes by the name John K., you will find the Canadian-born animator have pushed against censorship more often than not. While he took inspirations from animators Bob Clampett and Tex Avery, both of Looney Tunes fame, Kricfalusi’s style, which appeared first on The New Adventures of Mighty Mouse, reflects that of Rat Finks creator, Ed "Big Daddy" Roth. But its was on Ren & Stimpy that John K. had the medium to finally put forth his style with his R. Crumb-like humor. In celebration of his transformative works, Stussy welcomes John K. as the newest inductee to its Guest Artist Series program with four collaborative tees, each with its unique John K. graphics. Now available at all Stussy Chapters and online store.


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