Freshness Newsletter |
- VANS OTW Alomar – Fall 2012
- HUF x Ashbury Collection
- BOLT Electric Motorcycle Concept | By springtime
- Stone Island Shadow Project – Spring/Summer 2012 Collection | Delivery 1
- Nike+ Live Day – Shanghai Demo Preview | Event Recap
- Nike Ralston Lunar Mid NSW NRG – Black | Available Now
- Mercedes AMG – Virtual Tour of Headquarters & Factory | Video
- Instagram Instaglasses Concept | By Markus Gerke
- La MJC x Supra Owen “All Gone” – Solemart Paris Exclusive | Detailed Look
- Eric Koston x Oakley EK Signature Eyewear Collection
| Posted: 22 Jun 2012 10:00 PM PDT A sure shot from the brand’s arsenal, the Alomar is molded in a high-top silhouette that’s one of the original and most popular styles from Vans OTW. The shoe borrows design elements from the classic Vans Chukka Boot, modernized with subtle details that provide a fashionable edge. Cupsole construction and a full-length EVA midsole add comfort and durability. For Fall 2012, the Alomar is presented in a couple of individual colorways: (Washed Suede) Blues with waxed laces and off-white midsole, plus Mocha Bisque in textured leather with rope laces and a true white midsole. Look for the kicks to land on store shelves starting in July.
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| Posted: 22 Jun 2012 09:30 PM PDT The crew over at HUF has released a string of collaborative projects over the past few months, and the most recent co-branded capsule collection off the docket takes the form of a joint venture with eyewear label Ashbury. The key item is a pair of Ashbury Griffin sunnies, featuring a handcrafted acetate frame in a camo tortoise finish, plus stainless steel hinges and Carl Zeiss lenses. Additional pieces are made up of an olive corduroy snapback with woodland camo undervisor, as well as a black pocket tee adorned with a woodland camo pocket. The collection is available now at HUF’s online store.
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| BOLT Electric Motorcycle Concept | By springtime Posted: 22 Jun 2012 08:00 PM PDT For those of who us who reside in Southern California, traffic and gas prices perpetually occupy the top rankings in our litany of everyday grievances. Sitting in our cars as they inch across the shimmering pavement of the 405, many of us daydream about zipping between the lanes in a speedy motorcycle. An electric motorcycle with dual electric motors producing 80kW of power? Even better. That’s precisely what Dutch outfit Springtime is offering, in the form of the BOLT concept motorbike that’s packaged in a sleek, minimalist exterior with an accessible digital display and Tron-like LED lights. Consider us sold.
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| Stone Island Shadow Project – Spring/Summer 2012 Collection | Delivery 1 Posted: 22 Jun 2012 07:30 PM PDT The latest delivery of Stone Island Shadow Project‘s Spring/Summer 2012 collection has landed at the Reed Space. The pieces effortlessly communicate the brand’s ethos, for which cool minimalist style and technical functionality hold equal footing. Predictably outerwear is the highlight of the drop, featuring the Stealth GORE-TEX Trench Coat with a black GORE-TEX Paclite shell, plus the Stealth Jersey R Jacket finished in NYCO-R material in an attractive grey hue. A Cotton Long-sleeve Jersey tee, Catch Pocket sweatshirt and Super Flex Chino round out the assortment. The goods are in stock now at the Reed Space, both in-store and online. Reed Space
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| Nike+ Live Day – Shanghai Demo Preview | Event Recap Posted: 22 Jun 2012 07:00 PM PDT A week before the official launch of Nike+ Basketball and Nike+ Training programs, Nicolas Zurstrassen, Digital General Manager at Nike China, along with local celebrity Chien-Chou “Blackie” Chen, welcomed regional press and media to a demonstration event in the city of Shanghai. Arranged among the rows of Nike Lunar Hyperdunk 2012+ and Nike Lunar TR 1+, Zurstrassen showcased in detail on the available hardware plus the new immersive user interface in native Chinese. Contrary to obvious, both programs aren’t just mere derivatives from the original Nike+ program. Rather, they are quite dissimilar technically to the ones introduced by Mark Parker and Steve Jobs six years ago in New York. Even so, all are still the same at their cores – to maximize athletic potentials within all of us. The Nike+ Basketball and Nike+ Training programs will be available starting June 29th. Release Date: June 29th, 2012 (Friday)
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| Nike Ralston Lunar Mid NSW NRG – Black | Available Now Posted: 22 Jun 2012 06:00 PM PDT The least surprising move that Nike can make nowadays is to reintroduce past styles with the addition of a Lunar sole unit, something that we as fans of the cushioned technology can always get behind. The latest model to receive the favor is the Nike Ralston, featuring a desert boot-inspired silhouette that developed into a hit right out of the gates. This updated Ralston Lunar Mid is landing in stores now as a quickstrike release, featuring a premium suede upper in black with a neon green Phylon midsole and gum rubber outsole. Leather lining and a natural leather insole contribute to the shoe’s comfort and elevated feel. The kicks are in stock now at end clothing. end clothing
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| Mercedes AMG – Virtual Tour of Headquarters & Factory | Video Posted: 22 Jun 2012 05:30 PM PDT There’s the old proverb about the inherent danger of discovering how sausage is made (i.e., were one to find out, one’s appetite for sausage may thereafter be forever compromised), but some behind-the-scenes procedures are in fact fit for the light of day. A prime example is the Mercedes-AMG headquarters in Affalterbach, Germany, which is showcased through a nearly eight-minute long video tour that takes the viewer through the showroom to the design center to the factory floor. Insight into the brand’s vehicle development process is especially worth a look. Check out the digital tour below.
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| Instagram Instaglasses Concept | By Markus Gerke Posted: 22 Jun 2012 04:30 PM PDT Sure, you can use Instagram to make smartphone photos appear more aesthetically pleasing using the app’s filters, but wouldn’t it be sweet if you could apply those filters to the world around you? That’s the concept behind these Instaglasses, developed by Berlin-based designer Markus Gerke. The instructions are relatively straightforward: activate the pre-set filters on the lenses by pressing the Insta button, snap pictures using a built-in 5-megapixel camera, then upload straight to Instagram. As Gerke puts it, “Life is beautiful, even more beautiful with filters.” For those of you ready to add the device to your online shopping cart, bad news: the Instaphone concept will remain just that, a concept. via: Behance
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| La MJC x Supra Owen “All Gone” – Solemart Paris Exclusive | Detailed Look Posted: 22 Jun 2012 04:00 PM PDT Michael Dupouy of La MJC and All Gone fame is a wearer of many hats (author, designer, sneaker aficionado) who’s applied his design chops to Supra’s Owen running shoe. Featuring a black mesh upper, the shoe has leopard print microfiber overlays throughout the toe, quarter and heel, all of which rests atop a white Suprafoam sole. A matching leopard patterned La MJC sockliner finishes the look. Super-limited, there were only fourteen pairs of the special-edition shoe made, with ten available for purchase this Sunday at Solemart. Doors open at 11 a.m. SOLEMART Paris Release Date: June 24th, 2012 (Sunday)
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| Eric Koston x Oakley EK Signature Eyewear Collection Posted: 22 Jun 2012 03:34 PM PDT Featuring Oakley‘s patented High Definition Optics, the new EK Signature Series is the latest athlete partnership between the venerable eyewear maker and skateboard legend Eric Koston. Wrapped in the versatile styling of brown tortoise design with hints of brown camo accents, the collection encompassed three distinctive editions – the classic Frogskins, its contemporary the Holbrook, and the streamlined look of the Plaintiff. All made with the skateboarders’ needs in mind, the frames are made from durable components such as Oakley’s O Matter compound and C-5 alloy, and each of the lens meets the strict ANSI Z80.3 and ANSI Z87.1 standards. Look for the EK Signature Eyewear Collection from Oakley and Eric Koston at your nearest Oakley retailers starting July 1st. Release Date: July 1st, 2012 (Sunday)
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