Freshness Newsletter


atmos x Reebok Insta Pump Fury – White Leopard

Posted: 04 Jul 2012 04:00 AM PDT

atmos x Reebok Insta Pump Fury   White LeopardWe have lost count of how many times atmos have used Reebok Insta Pump Fury for a collaboration project, however, they have always managed to come up with a fresh design. Their latest drop is dubbed ‘White Leopard’, since its exterior is completely white, accented by leopard materials on the heel tab. A combination of leather and synthetic materials make up its upper, with the toe box featuring star shaped perforation. The leopard theme continues inside as the insoles are detailed by leopard pattern prints. Slated to launch around late September, but atmos is taking pre-order through their online shop on ZOZOTOWN in Japan.


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WTHR – Weather App – Inspired by Dieter Rams

Posted: 04 Jul 2012 03:00 AM PDT

WTHR   Weather App   Inspired by Dieter RamsA famed industrial designer Dieter Rams, who was the head designer at Braun during 60s to 90s, has influenced countless designers, including Apple’s head designer Johnny Ive. Many designers have attempted to adhere to his 10 Principles of Good Design, and this new weather app from WTHR is also inspired by Rams’ principles. The minimalist app shows all of the necessary information in one page, making navigation easy and simple to use. Intuitive design allows the user to extract weather conditions in an instant, although it is perhaps a little too simplified if you are after detailed information, other than forecast and temperature.


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Opening Ceremony x adidas Originals Dress Rubber Shoes – Red

Posted: 03 Jul 2012 11:00 PM PDT

Opening Ceremony x adidas Originals Dress Rubber Shoes   Red

Having profiled the Legion Blue and Black colorways, we now turn to a third style of the Opening Ceremony x adidas Originals Dress Rubber Shoe, this one done up in a bright red shade that really plays off the translucent rubber upper. Similar to the previous iterations, this pair also has a tonal paisley-print footbed, along with an embossed Opening Ceremony trademark at the tongue and embossed adidas trefoil logo at the heel. A unique wave tread rubber outsole finishes the look. The Opening Ceremny x adidas originals Dress Rubber Shoe in red is in stock now at The Good Will Out.

THE GOOD WILL OUT
Händelstraße 41 | Map
50674 COLOGNE
TEL #: +49-221-993-907-22


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Sneaker Con NYC – Event Recap

Posted: 03 Jul 2012 10:00 PM PDT

Sneaker Con NYC   Event Recap

Last Saturday’s Sneaker Con NYC was the biggest event to date, featuring over 70 vendors in a 10,000 square foot space at Baruch College. Notable attendees included DJ Clark Kent, Mayor, All Day, NSW Designer Marc Dolce, New England Patriots Jake Ballard, NY Knicks Iman Shumpert, and radio personality Ed Lover. But the real star of the show was the legion of New York-area sneakerheads, who showed up in force. The queue nearly wrapped around an entire city block, but once inside, the assembled sneaker enthusiasts were faced with enough heat to make the long wait worth it. Check out the extensive photo recap below.


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Audi TT S-Line Competition Special Edition

Posted: 03 Jul 2012 07:36 PM PDT

Audi TT S Line Competition Special Edition

To round out its product portfolio and not just focus on the top flagship models, Audi will be offering a S-Line Competition Special Edition for its TT coupe. With experiences from its auto racing division, the S-Line Competition Special Edition will include modifications such as side skirts, rear diffuser, a fixed rear wing, and customized front bumper. Aside from the cosmetic make over, Xenon headlamps and LED daytime running lights are standard to the model. Lowered to a sport-tuned suspension and 19-inch alloy wheels, Audi also revamped the interior with sports seats in Alcantara perforated leather, brushed aluminum trimmings and more. S-Line Competition Special Edition package for Audi TT will be available at most dealerships worldwide later this year.


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Stussy – Summer 2012 Cruize Collection Lookbook

Posted: 03 Jul 2012 06:33 PM PDT

Stussy   Summer 2012 Cruize Collection Lookbook

A capsule collection of sort meant for summer getaways, the Stussy Cruize Collection is a play on gentle colorways and floral prints already found on its Summer Collection. Similarities, however, are visually only. Each of the design caters to warmer temperature so expect offerings such as Wild Hawaii Shirt, Chambray Shirt, Link II SS Polo, Palm Ringer Tee, and Flower Trunks to be lighter weight and graphics to be somewhat “sun-washed”. The Stussy Cruize Collection for Summer 2012 is now available at select Stussy Chapter stores around the globe.


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VANS Half Cab 20th Anniversary Edition – Dirty Donny

Posted: 03 Jul 2012 05:30 PM PDT

VANS Half Cab 20th Anniversary Edition – Dirty Donny

Vans keeps its series of 20th anniversary Half Cab releases brimming with rich suede makeups, following the previous edition’s forest green colorway with this latest pair finished in deep royal blue. This version of the celebrated skate shoe is created with the help of Donny Gillies (aka Dirty Donny), a respected freelance artist who’s famous for his works for bands including Queens of the Stone Age, the Melvins and Metallica. The shoes sport tonal laces and traditional Half Cab branding at the side panel and tongue replaced with woven tags infused with distinct Dirty Donny flavor. Get the kicks now at select Vans retailers like Concepts.

CONCEPTS (CNCPTS) Boston
37 Brattle Street | Map
Cambridge, MA 02138


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Google Launches Indoor Maps for Locations Across England

Posted: 03 Jul 2012 05:00 PM PDT

Google Launches Indoor Maps for Locations Across England

Google is lending a hand to UK residents (or visitors, of which there will probably be more than a few for the upcoming Olympics) who have lost their way indoors, for example in a train station or museum, through its Indoor Maps feature. (It’s already available to users in the States and Japan as of last November.) Launching with maps of more than 40 locations — including airports, shopping malls and the National Theatre — Indoor Maps is integrated within Google Maps. Android users need just zoom in on the building to activate the feature. Since building owners can upload their maps to be added to the feature, the full list of venues will likely see growth in the future.


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Puritalia 427 Roadster – Inspired by 1965 Shelby Cobra

Posted: 03 Jul 2012 04:30 PM PDT

Puritalia 427 Roadster   Inspired by 1965 Shelby Cobra

Inspired by the 1965 Shelby Cobra, the 427 roadster from Italy's Puritalia is a sleekly built super-lightweight rear wheel drive sports car. The vehicle features an aggressively styled front fascia on a carbon fiber/composite body, supported by 19 and 20-inch alloy wheels (front and back) with Pirelli P-Zero tires. Engine options take the form of a 5.0-liter V8 good for 439 horsepower and 391 lb-ft of torque, or a supercharged variant with a total output of 597 horsepower and 472 lb-ft of torque, both of which are mated to a six-speed manual gearbox, combined with a twin-disc clutch and limited slip differential. The 427 will be handmade in small batches, allowing for a high level of customization. Check out the first official images of the sporty roadster in the gallery below. via: WCF


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Casio G-Shock GA-150-7AER – White

Posted: 03 Jul 2012 03:30 PM PDT

Casio G Shock GA 150 7AER   White

The GA-150-7AER represents a new take on G-Shock‘s line of analog/digital watches, featuring a distinct 3D face with embossed indexes, plus large buttons and a rivet bezel, that serve to enhance the brand’s rugged aesthetic. Shock-resistant and water-resistant to 200 meters, the attractive timepiece has a stopwatch, countdown timer, multi-functional alarm with snooze and an automatic LED blacklight. World Time featuring 29 time zones, as well as a full auto calendar, round out the details. Available in a clean and contemporary all white colorway, the G-Shock GA-150-7AER is in stock now at oki-ni.


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